Thursday, March 8, 2012
Time Inc. sees shakeup under new CEO
Two execs of Time Inc. will leave the company in June, the first major departures under CEO Laura Lang. Chief marketing officer Stephanie George and exec VP of consumer marketing and sales Steve Sachs will ankle the publisher, which has also hired consulting firm Bain & Co. to pinpoint "market and consumer trends"
Lang was named chief executive in November. She was previously the CEO of digital advertising firm Digitas, a division of Publicis Groupe. Lang is said to have told staffers in an internal email that the division must "find areas where we can double down, place big bets and get back on a revenue growth trajectory. We can only accomplish this if we have a very clear assessment of the landscape in which we operate and a cohesive strategy." Sachs, she said, will relocate to Austin, Texas. Time's portfolio includes some of the most widely read mags in the country including Time, Sports Illustrated, People, Entertainment Weekly, Fortune and InStyle. Contact the Variety newsroom at news@variety.com
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